Privacy Policy

Introduction

Welcome to Land Mercado ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website http://land-mercado.com or use our land investment platform. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Register for an account on our platform
• Express interest in purchasing land properties
• Contact us for customer support
• Subscribe to our newsletter or marketing communications
• Participate in surveys or promotional activities

This information may include:

• Name and contact information (email address, phone number, mailing address)
• Financial information for land purchase transactions
• Property preferences and investment criteria
• Communication preferences

Automatically Collected Information

We automatically collect certain information when you visit our website:

• IP address and location data
• Browser type and version
• Device information and operating system
• Pages visited and time spent on our site
• Referring website information
• Cookies and similar tracking technologies

How We Use Your Information

We use the information we collect to:

• Provide and maintain our land investment platform
• Process land purchase transactions and manage your account
• Communicate with you about properties, services, and updates
• Send you marketing communications (with your consent)
• Improve our website functionality and user experience
• Analyze usage patterns and optimize our services
• Comply with legal obligations and protect our rights
• Prevent fraud and ensure platform security

Information Sharing and Disclosure

We may share your information in the following circumstances:

Service Providers

We work with trusted third-party service providers who assist us in:

• Title companies and escrow services for land transactions
• Payment processing and financial services
• Website hosting and technical support
• Marketing and customer communication services

Legal Requirements

We may disclose your information if required to:

• Comply with legal obligations or court orders
• Protect our rights, property, or safety
• Prevent fraud or illegal activities
• Respond to government requests

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• SSL encryption for data transmission
• Secure data storage and access controls
• Regular security assessments and updates
• Employee training on data protection practices
• Limited access to personal information on a need-to-know basis

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

• Remember your preferences and settings
• Analyze website traffic and usage patterns
• Provide personalized content and recommendations
• Improve website performance and functionality

You can control cookie settings through your browser preferences. However, disabling cookies may affect the functionality of our website.

Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Portability: Request transfer of your data to another service
• Opt-out: Unsubscribe from marketing communications
• Restriction: Request limitation of processing activities

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

Children's Privacy

Our services are not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.